Dhananjaya Nair is building.
Building GTM engine for Founders.
FounderLinkedIn
“Today, you don't need to be a developer to build something meaningful.”
Dhananjaya
[ In Dhananjaya's words ]
In Dhananjaya's words
Today, you don't need to be a developer to build something meaningful. If you've got an idea but don't know where to start, Build Theory is honestly the place to be.
Dhananjaya NairFounder, Rethink · Cohort 01
[ The build ]
What Dhananjaya is building.
The idea
Building GTM engine for Founders.
Building an GTM engine for Founders.
[ Inside the build ]
Inside the build

Dhananjaya started from Day 0 in Cohort 01. See where you'd start.
No payment to apply.
[ Dhananjaya's story ]
From Day 0 to now.
Why Dhananjaya joined
To become technical enough to build the MVP version of Rethink Outbound Engine.
Biggest win
Created and deployed the MVP version in 31 days.
[ The full story ]
Read the full story
- Rethink OS: how a founder with no coding background built his own consultancy tool with AI
Dhananjaya Nair (BTF-001), founder of Rethink Education, had never used GitHub. In Build Theory Cohort 01 he built Rethink OS, a working client logging and reporting tool for his consultancy.
[ With a mentor, one-to-one ]
How Build Theory helped
Skills Dhananjaya built by doing
- Product building
- Git
- MVP Creation
- Deployment
- Iterative Design
I don't understand AI yet. Can I still do this?
Yes. If you've used ChatGPT, you can start. Your mentor shows you which AI tools to use, and how, as you build.
Won't this eat into my DSA prep?
No. It's about 3–5 hours a week, and you plan them around your classes and prep. Build Theory runs alongside your DSA prep, not instead of it. Coding rounds still matter. This gives you something to talk about once you clear them.
Is it online or offline?
Fully online, so you can do it from anywhere, around your classes. The one exception is Demo Day: one in-person day in Hyderabad where you present what you built.
What happens after I apply?
Fill a short application. About 5 minutes, no payment. Prashanth calls you within 24 hours to talk through your idea and see if it's a fit. If it's a fit, you confirm your seat with ₹500. It's adjusted against the fee and non-refundable.
Dhananjaya started from Day 0.
Where are you starting from?
Apply for Cohort 02
No payment to apply. About 5 minutes.
24 fellows in Cohort 015 products live
[ Cohort 01 ]
More fellows, more builds.

BTF-008 · Madli
Madhupriya Allam
Honest ratings for food and travel spots.
See the build →
BTF-004 · Tuition OS
Ch Sreemayee
Operations for tuition institutes. Live at a real institute serving about 100 students.
See the build →
BTF-010 · Cue
G. Divyasree
Helps visually impaired people identify objects and judge distance as they move.
See the build →
BTF-005 · Tuition OS
Sanjana Labishetty
Operations for tuition institutes. Live at a real institute serving about 100 students.
See the build →
BTF-006 · Monetiq
Ch Srikar
An AI financial coach that helps people spend smarter and save better.
See the build →
BTF-007 · Monetiq
Paarthu Bandi
An AI financial coach that helps people spend smarter and save better.
See the build →
BTF-011 · Cue
K. Rishitha Purna
Helps visually impaired people identify objects and judge distance as they move.
See the build →
BTF-012 · Cue
Keshamoni Nikhila
Helps visually impaired people identify objects and judge distance as they move.
See the build →
BTF-013 · Boutiqo
C. Siddarth Ram
Orders and deliveries for boutique owners, in one place.
See the build →
BTF-014 · Boutiqo
Katukuri Rithvik
Orders and deliveries for boutique owners, in one place.
See the build →
BTF-015 · SignMate
Siddharth Sadu
Indian Sign Language to speech in real time for deaf students, Classes 6–10.
See the build →
BTF-018 · SignMate
Naga Nidesh
Indian Sign Language to speech in real time for deaf students, Classes 6–10.
See the build →
[ Cohort 02 ]
Placement season will ask what you've built. Start now.
Apply in a few minutes. No payment to apply.
Apply for Cohort 02